Bhadauria, Artee, Rohit Rajwanshi, Richa Agarwal, and Hans Kaushik. “Examining the Interlinkages Among the Virtual Experiential Technique’s Influencing Factors in the ECommerce Industry: An ISM and MICMAC Approach”. Ramanujan International Journal of Business and Research 7, no. 2 (December 31, 2022): 67–82. Accessed May 19, 2024. https://rijbr.in/1/article/view/910.