AWARENESS LEVEL TOWARDS PRADHAN MANTRI JAN DHAN YOJANA (Special reference to Sonipat district of Haryana state)

Abstract

The present study awareness level towards PMJDY is majorly concentrated only on Sonipat district of Haryana state. The data for this study has been collected from primary sources through questionnaire. In this study, a sample of 100 respondents has been taken from rural population. The study reveals that PMJDY is most successful in Sonipat district. The findings of the study reveal that only 44% of the people are not aware about this scheme, 100% of the people opened account under this scheme. So awareness programmes should be organised everywhere to create awareness among people about this scheme and about financial services. It has been found that this scheme is most helpful in increase in opening bank account and least helpful in reducing poverty. Most of the people are satisfied from this scheme.