Published: 30-12-2023

Articles

A Pragmatic Healer with deception: A qualitative study of Servant Leaders

Adya Mishra, Mamata Mahapatra, Chandra Shekhar Sharma

1-10

Colours in Branding: Creating Brand Identity and Influencing Consumer Perception

Deepti Gupta, Ujjwal Dingliwal

11-25

Three Decades of Scholarly Research on Resource Allocation: A Bibliometric Approach

Navjot Kaur, Balwinder Singh

26-39

Augmenting Innovation: Artificial Intelligence among Women Entrepreneurs

S. AISWARYA, S. Sangeetha

40-49

Predicting the likelihood of Financial Statement Fraud through Financial Distress in India

Sonia Mudel, Shital Jhunjhunwala

50-58

Examining Perceived Barriers to Entrepreneurial Behaviour: A Mixed-Method Study

Pushpendra Singh, Amit Mookerjee

59-70

Perceived Workplace Spirituality and Contextual Performance: With Mediating Role of Constructive Deviance in Select Higher Educational Institutions

Ankita Turka, Sanjay Kaushik

71-82

Business Strategies: An Approach to Earnings Analysis

Anshika Agarwal, Purushottam Kumar Arya

83-93